{"id":1368,"date":"2012-05-24T09:30:37","date_gmt":"2012-05-24T09:30:37","guid":{"rendered":"http:\/\/har0ld.com\/playground\/2012\/05\/gamusic-industry\/"},"modified":"2012-05-24T09:30:37","modified_gmt":"2012-05-24T09:30:37","slug":"gamusic-industry","status":"publish","type":"post","link":"http:\/\/har0ld.com\/playground\/2012\/05\/gamusic-industry\/","title":{"rendered":"Gamusic industry"},"content":{"rendered":"<p>I think the game industry is following the music industry.<\/p>\n<p>I heard digital sales <a href=\"http:\/\/www.gamasutra.com\/view\/news\/170464\/Could_digital_sales_also_be_contracting.php\" target=\"_blank\">could also be contracting<\/a> but I don\u2019t think it\u2019s true. I think it\u2019s going the same path music did that is, what and how people consume games is getting under the radar or more accurately, the radar is oversaturated: people play more and download, stream more games than ever. It became near impossible to track what\u2019s going on.<\/p>\n<p>Today, we have an insane amount of choice when it comes to games. From quirky free funny 5 minutes games to huge 100$ special edition productions where people play <a href=\"http:\/\/www.joystiq.com\/2012\/02\/08\/todd-howard-over-10-million-skyrim-players-average-pc-time-75\/\" target=\"_blank\">75 hours on average<\/a>, there\u2019s something for everyone on every single support you can think of.<\/p>\n<p>Exactly like music. You can totally love the last John Mayer and also enjoy an <a href=\"http:\/\/har0ld.bandcamp.com\/\" target=\"_blank\">obscure artist on the rise<\/a>. Charts don\u2019t mean nothing today. The ocean is way too big.<\/p>\n<p>So yeah, NPD is irrelevant like the top 40 for music was ten years ago.<\/p>\n<p>The bad news is that it makes it difficult to predict a game\u2019s success. Nothing can predict it, at all. Before we had some tools to push it in the good direction. Today marketing, budget, huge license, nothing can guarantee a game\u2019s success. Activision, EA and Ubi are clueless and so are indie peeps (less, of course).<\/p>\n<p>The good news is that it\u2019s going to push game developers to disrupt to gain attention and sell. The bad news is that it\u2019s going to make <a href=\"http:\/\/www.gamasutra.com\/view\/news\/170762\/Indie_darling_JS_Joust_caught_in_cloning_controversy.php\" target=\"_blank\">people copy and get rich<\/a> with it. <a href=\"http:\/\/www.cracked.com\/article_18500_the-5-most-famous-musicians-who-are-thieving-bastards.html\" target=\"_blank\">Like in music<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I think the game industry is following the music industry. I heard digital sales could also be contracting but I don\u2019t think it\u2019s true. I think it\u2019s going the same path music did that is, what and how people consume games is getting under the radar or more accurately, the radar is oversaturated: people play [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[],"_links":{"self":[{"href":"http:\/\/har0ld.com\/playground\/wp-json\/wp\/v2\/posts\/1368"}],"collection":[{"href":"http:\/\/har0ld.com\/playground\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/har0ld.com\/playground\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/har0ld.com\/playground\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/har0ld.com\/playground\/wp-json\/wp\/v2\/comments?post=1368"}],"version-history":[{"count":0,"href":"http:\/\/har0ld.com\/playground\/wp-json\/wp\/v2\/posts\/1368\/revisions"}],"wp:attachment":[{"href":"http:\/\/har0ld.com\/playground\/wp-json\/wp\/v2\/media?parent=1368"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/har0ld.com\/playground\/wp-json\/wp\/v2\/categories?post=1368"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/har0ld.com\/playground\/wp-json\/wp\/v2\/tags?post=1368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}