The cardinal rule of technology is simple: It must never, ever, under any circumstances, be boring. The engine that motivates consumers to spend hundreds, if not thousands of dollars on a device that’s not essential to furthering our lives is all down to the excitement it gives us.
HA HA HA. I think you are mistaken about technology and innovation. They are supposed to become boring, that’s when you know that most people have access to it and are benefiting from it. That’s when progress actually happens.
What is going on is that computers are hitting the sweet spot of “common appliance”. Everyone has one in his house, nobody is excited by them and yet they are crucial to our lives today, like this dude:
People were excited to see fridges back between the 1920s and 1950s. After that nobody cared and they are still around more than ever! That’s a good thing when disruptive technology becomes something basic, expected.
We’re entering this space and specs hoes, Brand Fanatics are sad. Computers are sliding through the “good enough, we’re around just chill” phase. We all upgraded some electronic devices in the past few years to see that it didn’t change anything really. A tad faster. A bit clearer. Who gives a shit about fridge specs these days? No one. It is good to reach maturity.
The next big thing would be devices that are more convenient –I still can’t believe that we don’t have washable laptop keyboards the filthiest surface on earth-, that don’t need updates every week, that are not locked down to any silo and are energy efficient and cool (heat created is used in some way, tired of having my hands hot).
Appliances, son.